Digital Marketing is the process of Promoting and Advertising through a digital medium.
Search Engine Optimization deals with ranking a website on the Search Engine Result Page.
Social Media Optimization deals with Brand awareness with the help of social media platforms
Social Media Marketing deals with getting website traffic from many sources other than search engines
Pay Per Click (PPC) deals with the Return on Investment of digital marketing
Online Reputation Management (ORM) deals with the process of creating a positive reputation.
Web analytics or Google Analytics deals with website performance, tracking conversions.
YouTube Marketing focuses on making video content rank higher and increasing subscriber count.
Email Marketing is one of the powerful marketing mediums that drives potential leads.